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Zounds Hearing Releases Open Fit Hearing Aid

Open Fit Aid Designed for Optimal Comfort and Occlusion Management

PHOENIX – September 24, 2008 – Zounds Hearing, a unique manufacturing and retail company focused on providing hearing aids with state-of-the-art fidelity, price point and professional service, announces the introduction of their fourth digital hearing aid, the Open Fit Mini Behind-The-Ear (MBTE), to its line of Z1 Hearing Systems.  The aids are immediately available in all of the company’s retail locations effective September 29, 2008. 

The introduction of the Zounds Open Fit Mini BTE is in response to the growing popularity among hearing aid customers across the country, especially those with early stage, high-frequency hearing loss.  
“The open fit design gives our customers another option for hearing solutions that meet their specific needs,” said John Costello, CEO of Zounds.  “The new hearing aid is ideal for the tens of thousands, who like me, who have a mild, high-frequency loss.”

“Although our existing Z1 hearing aids are designed for comfort and minimal occlusion, the new Open Fit Mini BTE model completely eliminates this effect and is the ideal choice for customers that require a higher level of occlusion management. Our licensed Hearing Consultants will help customers find the best solution for their individual loss.”

Occlusion is the result of bone conduction when the opening of the ear canal is closed off by a hearing aid.  The Zounds Open Fit Mini BTE hearing aid uses a clear, soft and disposable tip that lies within the ear canal.  Because nothing seals the inner walls of the ear, occlusion is not an issue.  Zounds feedback management system helps eliminate nearly all feedback, especially when using the phone.   

The Zounds Open Fit Mini BTE features the same technology found in all Z1 hearing aids, including multiple directional microphones, patented feedback and noise cancellation technology, rechargeable batteries and high-fidelity (16 bands through 8000 hertz) covering all consonant and speech sounds.
All Zounds Z1 hearing aids are priced at the same, affordable amount.  Hearing tests from one of Zounds’ licensed Hearing Consultants are free of charge.  Please contact the local Zounds hearing center by calling 1-888-5ZOUNDS or find your local center online to schedule an appointment and to discuss individual hearing loss and the best product for individual needs.   

Experience the Zounds difference for yourself: http://www.zoundshearing.com/test/customers/sounddemo/

About Zounds
Zounds Hearing designs, engineers, manufactures, and markets high-performance hearing aids for consumer use with a wide range of hearing impairment from mild to profound. Headquartered in Mesa, Arizona, Zounds offers a unique combination of patented breakthrough product technology, exceptional value, and a unique customer-friendly testing, fitting and purchase process. Zounds aids are available through a network of branded, state-of-the-art Zounds hearing centers in Arizona, Delaware, Florida, Massachusetts, Missouri, Michigan, New Jersey, Oregon, Pennsylvania, Texas and Washington. For more information and demonstrations, please visit www.ZoundsHearing.com or call 1-888-5Zounds.